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Bachelor

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Bachelor / Educational goals & Core competencies

 

Educational goals

Core competencies

Courses

(I)Knowledge and conscious learning of business administration can enhance professional quality and competence.

Professional knowledge ability (professional ability)

Formal courses: Professional Ethics, Innovation and Entrepreneurship, Physical and Mental Growth, Chinese Reading and Expression, English, English Listening Course, Economics (I), Accounting (I), Management, Statistics (I), Managerial Economics, Marketing Management, Management Accounting, Applied Statistics, Operations Management, Financial Management, Organizational Behavior, Strategic Management, Business Ethics, Business Venture Management, Venture Capital Management, Case Study of Venture Capital, Seminar on Management Practice (I), Seminar on Management Practice (II), Small Business Venture Practice, Business Practice and Internship, Project Management, Data Processing, Business Law, Creative Thinking, Managerial Psychology, Human Resource Management, Organizational Development, Manpower Training and Development, Communication and Negotiation, Personnel Recruitment and Selection, Service Sector Management, Motivation and Leadership, Performance Management, Knowledge Management, Business Analysis and Diagnosis, Sales Skills and Practices, Retail Management, Webpage Design, Channel Management, Network Marketing, Business Proposal Writing, Service Marketing, Consumer Behavior, Statistical Analysis Software, Business English, Market Research, Advertising, Customer Relationship Management, Marketing Planning Practice.

Non-formal courses: Competition for business venture plans, publishing of management practice seminars, visit to businesses, test of English and Chinese proficiency, information computer certificates and professional certificates.

Conscious learning (vitality)

Formal courses: Service education, Mindfulness Meditation, initiation rite, arts and natural science, core competences, Chinese and foreign classics, community activities, sports, Managerial Economics, Marketing Management, Management Accounting, Applied Statistics, Operations Management, Financial Management, Organizational Behavior, Strategic Management, Business Ethics, Business Venture Management, Venture Capital Management, Case Study of Venture Capital, Seminar on Management Practice (I), Seminar on Management Practice (II), Small Business Venture Practice, Business Practice and Internship, Project Management, Data Processing, Business Law, Creative Thinking, Managerial Psychology, Human Resource Management, Organizational Development, Manpower Training and Development, Communication and Negotiation, Personnel Recruitment and Selection, Service Sector Management, Motivation and Leadership, Performance Management, Knowledge Management, Business Analysis and Diagnosis, Sales Skills and Practices, Retail Management, Webpage Design, Channel Management, Network Marketing, Business Proposal Writing, Service Marketing, Consumer Behavior, Statistical Analysis Software, Business English, Market Research, Advertising, Customer Relationship Management, Marketing Planning Practice.

Non-formal courses: Rite activities, service educational activities, model master lectures, lectures on business operation and humanities, overseas study, lectures on career counseling, life education, lectures on venture demonstrations, three-goodness passport certification, competition on business venture plans, seminar on management practice, visit to businesses, test of English and Chinese proficiency, information and computer certificate, professional certificates.

(II)Management practice application, communication and cooperation to enhance professional accomplishment and employability.

Practical application (practical ability)

Formal courses: Professional Ethics, Innovation and Entrepreneurship, Physical and Mental Growth, Chinese Reading and Expression, English, English Listening Course, Economics (I), Accounting (I), Management, Statistics (I), Managerial Economics, Marketing Management, Management Accounting, Applied Statistics, Operations Management, Financial Management, Organizational Behavior, Strategic Management, Business Ethics, Business Venture Management, Venture Capital Management, Case Study of Venture Capital, Seminar on Management Practice (I), Seminar on Management Practice (II), Small Business Venture Practice, Business Practice and Internship, Project Management, Data Processing, Business Law, Creative Thinking, Managerial Psychology, Human Resource Management, Organizational Development, Manpower Training and Development, Communication and Negotiation, Personnel Recruitment and Selection, Service Sector Management, Motivation and Leadership, Performance Management, Knowledge Management, Business Analysis and Diagnosis, Sales Skills and Practices, Retail Management, Webpage Design, Channel Management, Network Marketing, Business Proposal Writing, Service Marketing, Consumer Behavior, Statistical Analysis Software, Business English, Market Research, Advertising, Customer Relationship Management, Marketing Planning Practice.

Non-formal courses: Overseas Study, competition on business venture plans, publishing of management practice seminars, visit to businesses, test of English and Chinese proficiency, information computer certificates and professional certificates.

Communication and cooperation (communication ability)

Formal courses: Club activities, Marketing Management, Management Accounting, Applied Statistics, Operations Management, Financial Management, Organizational Behavior, Strategic Management, Business Ethics, Business Venture Management, Venture Capital Management, Case Study of Venture Capital, Seminar on Management Practice (I), Seminar on Management Practice (II), Small Business Venture Practice, Business Practice and Internship, Project Management, Data Processing, Business Law, Creative Thinking, Managerial Psychology, Human Resource Management, Organizational Development, Manpower Training and Development, Communication and Negotiation, Personnel Recruitment and Selection, Service Sector Management, Motivation and Leadership, Performance Management, Knowledge Management, Business Analysis and Diagnosis, Sales Skills and Practices, Retail Management, Webpage Design, Channel Management, Network Marketing, Business Proposal Writing, Service Marketing, Consumer Behavior, Statistical Analysis Software, Business English, Market Research, Advertising, Customer Relationship Management, Marketing Planning Practice.

Non-formal courses: Overseas Study, Lectures on career counseling and life education, venture model lecture, seminars and competition on business venture plans, publishing of management practice seminars, and visit to businesses.

(III)Focus on social care and mental health and wellness to improve accomplishments of liberal arts and vitality

Social care (care ability)

Formal courses: Initiation rite, Mindfulness Meditation, Service Education, Professional Ethics, Innovation and Entrepreneurship, Physical And Mental Growth, Business Ethics, Management, Organizational Behavior, Business Venture Management, Venture Capital Management, Study On Venture Capital Cases, Small Business Venture Practices, Consumer Behavior, Customer Relationship Management, Organizational Development, Management Psychology, Service Sector Management.

Non-formal courses: Rite activities, service educational activities, model master lectures, lectures on business operation and humanities, overseas study, lectures on career counseling, life education, lectures on venture demonstrations, three-goodness passport certification, competition on business venture plans, and visit to businesses.

Mental health and wellness (mind, body and ability)

Formal courses: Initiation rite, Mindfulness Meditation, Service Education, Core competences, Chinese Classics, Foreign Classics, Community Activities, Professional Ethics, Innovation and Entrepreneurship, Physical and Mental Growth, Business Ethics.

Non-formal courses: Rite activities, service educational activities, model master lectures, lectures on business operation and humanities, overseas study, lectures on career counseling, life education, lectures on venture demonstrations, three-goodness passport certification.

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